For Gmail and Google Workspace

Get replies, not spam folders.

OutreachSheet is a Google Sheet that sends your outreach from your own Gmail, like a person, then follows up and sorts the replies for you. Pay once.

Get OutreachSheet for £29 Watch it run (90 seconds)

Built for Lightopia’s own sales: about 7,500 emails sent from one ordinary Google mailbox, about 440 responses.

Nothing to install. Launch price for the first 50 copies, then £49.

Inbox 0 Sent 48 Spam 0

Replies todaySorted for you

Example replies. OutreachSheet sorts each one: Reply, Out of office, Bounce or Unsubscribe.

For anyone who needs replies from people who don’t know them yet.

Freelancers and consultants
Agencies
Founders and small sales teams
Recruiters
Event and venue teams
Anyone looking for partners, sponsors or stockists

Sound familiar?

You send the emails. Nobody replies.

It lands in spam, or reads like a mailshot.

Bulk email tools send from their servers with marketing templates and tracking. Inbox filters notice, and so do people.

The follow-up never happens.

Many replies come from the second or third email. But remembering who to chase, and when, falls apart after the first twenty names.

It eats your day.

Copying, pasting, changing the name, sending, logging. The part that matters, the conversation, gets the least time.

You pay every month.

A subscription charges you for every month you prospect, whether you send 30 emails or 3,000.

Mail merge is blind.

Everyone gets the same email, and you still have to work out who replied, who bounced and who asked you to stop.

How it gets you replies

Everything a good salesperson does by hand. Done for you.

Sounds like you, because it is you.

Plain, personal emails from your own Gmail, in your own words, with each person’s name and company filled in. No marketing template, no tracking pixel.

Sent the way a person sends.

A few at a time, at natural gaps, only in the hours and days you choose. Your domain’s email records are checked before you start.

Follows up for you.

Your follow-ups go out on schedule, so nobody falls through the cracks.

Tells you who to answer.

Replies, out-of-office messages, bounces, spam blocks and unsubscribes are sorted for you. You get a short report every evening.

Respects every “no”.

Anyone who asks to stop is never emailed again, even if they turn up in a list you import later. It understands opt-outs in 16 languages.

Speaks their language, if you sell abroad.

Put everyone in one list. Each person gets the version you wrote for their country: French for France, German for Germany, English for everyone else.

Watch it run

From an empty sheet to your first replies, in 90 seconds.

Demo video coming soon

How it works

Three steps. About 15 minutes, once.

Make your copy
Open your link and click Make a copy. It’s a Google Sheet in your own Drive.
Answer four questions
Your name, what you offer, your list (paste it or import a spreadsheet) and a test email to yourself. You see your first email exactly as your prospect will.
Press Start
Try it in test mode first. Then it sends on your schedule and emails you a report every evening.

Safe by default

Built so one bad list can’t burn your reputation.

Test mode firstSee exactly what would go out before anything is sent.
Domain checkFinds missing email records and gives you the fix.
Auto-pauseIf too many emails fail, sending to new people stops and you’re told straight away.
Company holdOne bounce at a company holds the other addresses there.
No double sendsNobody gets the same email twice.
Mistakes held backAn email with an unfilled name or leftover example text isn’t sent.

How it compares

What you get, and what you pay.

OutreachSheet compared with Mailchimp, Brevo, GMass and sending by hand
Feature	Mailchimp	Brevo	GMass	By hand	OutreachSheet
Sends from your own Gmail	No	No	Yes	Yes	Yes
Personalised emails	Personalised marketing campaigns	Personalised marketing campaigns	Yes	Yes	Yes
Made for cold outreach	No, expects opted-in contacts	No, expects opted-in contacts	Yes	Yes	Yes
Automatic follow-ups	Yes	Yes	Yes (Premium)	You remember	Yes
Replies sorted for you	Marketing engagement reports	Marketing engagement reports	Reply tracking and campaign reports	No	Yes, by type
Each person in their own language, from one list	Conditional content	Conditional content	Conditional content	One by one	Automatic
How you pay	Plan-based pricing	Plan-based pricing	Subscription	Your time	£29, once

Choose by workflow as well as price. See current plans: Mailchimp, Brevo and GMass. Language personalisation is available through Mailchimp conditional blocks, Brevo display conditions and GMass conditional content. OutreachSheet selects your prepared sequences using its editable country mapping. Reviewed 14 October 2026.

The story

I built it for my own business. Now it’s yours.

“The replies came back, because people could see a real person had written to them.”

Ian XiangFounder of Lightopia and OutreachSheet

7,500emails

440responses

105live conversations

4.1%bounce rate

31countries

14languages

Lightopia’s own outreach on the engine OutreachSheet is built from, as of 13 October 2026. Responses include replies, declines and opt-outs. Your results depend on your list and your offer.

I run Lightopia, a lantern festival brand, and most of my deals start with an email to someone who has never heard of me.

I tried Mailchimp, Brevo and GMass. None of them suited me. It wasn’t only the monthly fee. My emails didn’t land in the inbox, and few people opened them.

So I went back to sending from my own Gmail, by hand, like a person. The replies came back, because people could see a real person had written to them. But it took hours every day, and follow-ups slipped.

Mail merge sped things up, but every email was the same and I couldn’t see what came back. So I built my own, inside a Google Sheet: personal emails from my own Gmail, follow-ups on schedule, and every reply sorted.

Along the way I found one more thing. Writing to people in their own language made a big difference, so the sheet does that too.

Today it has sent about 7,500 emails from one ordinary Google mailbox. About 440 people have responded and 105 conversations are being worked on by hand. I check it once a day, from the report it emails me.

If you send a lot of outreach, I hope it saves you the hours it saved me.

Ian XiangFounder of Lightopia and OutreachSheet

Who it’s for

Made for people who need replies.

It’s for you if you

send outreach from Gmail or Google Workspace: new clients, partners, sponsors, stockists or candidates
have a list of real people and a clear reason to write to them
want replies, not open rates
would rather pay once than every month

It’s not for you if you

want to send thousands of emails a day
need open and click tracking
don’t have a list yet (it sends; it doesn’t find leads)
can’t make time to answer the replies it brings in

Price

Pay once. Yours for life.

No subscription and nothing to renew. The sheet, the engine and the manual live in your own Google account.

Your copy link arrives straight after payment. A copy can’t be handed back, so sales are final, but if OutreachSheet doesn’t work as described and we can’t fix it, you get your money back.

Launch price · first 50 copies

£29Then £49. One payment, no subscription.

The Google Sheet with the sending engine built in
Four-question setup with a test email to yourself
Automatic follow-ups, reply sorting and a Do Not Contact list
Domain check, evening report and a full send log
Language routing for 29 countries, with sample sequences in English and French
A step-by-step user manual with screenshots

A lifetime licence for one user or business. Your copy never expires. Fixes to version 1 are free; major new versions may be sold separately. Secure checkout.

Everything included

SetupFour-question panel, live email preview, START HERE page, user manual, sample data, test mode on by default.

Your listPaste in any format or import a CSV from Excel, Sheets, Contacts or a CRM. Duplicates skipped, unsubscribed people kept out.

WritingAny column as a placeholder, with fallbacks. Four-step sequences. Unfilled fields and example text held back.

SendingFrom your own Gmail, no tracking pixel. Small batches in your hours and days. Daily limits. Start, pause, stop new people only.

RepliesChecked hourly or on demand. Sorted into Reply, Opt-out, Auto-reply, Bounced, Blocked, Delayed and Needs you to confirm.

ProtectionOpt-outs in 16 languages, permanent Do Not Contact list, auto-pause, company hold, domain check.

LanguagesOne list, each person in their country’s language. 29 countries mapped, editable, English fallback.

RecordsEvening report, Sent Log, Replies tab, a status and note for every lead. Reset to factory any time.

Questions

Before you buy.

Still unsure? Email support@outreachsheet.com

Will my emails land in the inbox?

No tool can promise that. OutreachSheet gives you the best chance: plain email from your own account, no tracking pixel, sent gradually, and a check of your domain’s email records. Your list and your message do the rest.

Do I need my own domain?

No, it works with a free Gmail address. But email from your own business domain (Google Workspace) is trusted more and tends to get more replies, so use one if you can. The domain check tells you whether it’s set up correctly.

How many emails can I send a day?

Google lets a script send to about 100 people a day from a free Gmail account and about 1,500 from Google Workspace. OutreachSheet starts at a careful 30 new people a day, plus follow-ups, and you can raise it within your account’s limits. See Google’s current Apps Script quotas.

Why does Google say the app isn’t verified?

When you make your copy, the script inside becomes yours, so Google names your own email address as the developer. It shows this warning for any spreadsheet script that hasn’t been through its review for published apps. The script runs in your Google account using Google services; there is no OutreachSheet sending server. The manual walks you through each screen.

I only email in English. Is it still for me?

Yes. Most of what it does (personal emails from your Gmail, follow-ups, reply sorting, unsubscribes) has nothing to do with language. The language feature simply stays out of your way.

Does it translate my emails?

No. If you sell abroad, you write each language once (or have it translated), and the sheet sends the right version to each person. It comes with English and French ready to go.

Where does my data go?

Your list, emails, replies and logs are stored in your Google account and processed by Google services. There’s no OutreachSheet sending server.

Is cold email legal?

It depends on who you email and where. In the UK, you can email companies if you offer an opt-out; emailing individuals, including sole traders, needs their consent. OutreachSheet handles opt-outs and keeps the record. You’re responsible for your list. This isn’t legal advice.

Do I get updates?

Your licence never expires, and fixes to version 1 are free. If version 1 ever stops working as described, for example because Google changes something, you’re emailed a corrected copy link at no charge. Major new versions with new features may be sold separately.

Can I get a refund?

Sales are final once your copy link is sent, because a copy can’t be handed back. If it doesn’t work as described and we can’t fix it, you get your money back. Email support@outreachsheet.com if anything is unclear before you buy.

Does it work with Outlook?

No. Gmail and Google Workspace only.

Start getting replies. From your own Gmail.

Get OutreachSheet for £29

Launch price for the first 50 copies. Pay once, yours for life.

Make outreach work

A useful starting point for your next send.

Practical guides for cold and warm outreach, whether you work in one language or several.

01 · Follow-ups